PepsiCo expands distribution agreement together with CS Group

PepsiCo expands distribution agreement together with CS Group

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PepsiCo Foodservice has expanded its submission agreement with beverage corporation CS Group, which will provide PepsiCo the exclusive distribution rights to Cool Attitudes Craft Appliances in the US.

The Cool Attitudes Write Mixer lineup was launched simply by CS Group in 2015, and also includes premium drinks such as margaritas, bloody marys, sweet & sour plus ginger beer flavours.

Drinks while in the range are available in bag-in-box packaging, plus CS Group says this permits bartenders to create high-quality drinks in an joyful manner.

Each flavour is crafted with Fair Trade cane carbohydrates, organic agave nectar, fresh juices along with natural flavours.

Heather Hoytink, senior vice-president sales and profits of PepsiCo Foodservice said: “PepsiCo strives to put the standard for partnership within the foodservice industry and we believe that digging in Cool Attitudes Craft Mixers to our portfolio will help our customers to stay ahead of sector demand for premium craft cocktails with a convenient, cost-effective option for the bar gun.

CS Group CEO Rich Davis added: “When we started launch a craft mixer make that could truly disrupt the actual cocktail market we decided Las Vegas to prove the idea.

“Vegas is on the ground breaking of the bar and disco industry and only great manufacturers can make it in the prestigious cafes, clubs and hotels. Neat Attitudes Craft Mixers really enjoyed the immediate acceptance within the Las Vegas bar and eaterie professionals and the brand currently is pouring in all four main casino groups.

“Just four years since launch, such competitive growth has Cool Behaviour Craft Mixers trending in becoming the leading mixer sold in Las vegas, nevada by 2019, and the brand is constantly on the expand its presence inside Chicago, California, Florida as well as Northeast.”

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